Developer preview · Sandbox bills at $0

The Sales-Call Intelligence Economy
is Powered by Parlay.

Build with the most accurate and cost-effective real-time API for sales-call transcription, analysis, and coaching intelligence. Available in real-time and batch, cloud and self-hosted.

No credit card Mock fixtures included 60-second integration

Powering the same engine behind Parlay's iOS & Android coaching apps

Pillars scored

MCP tools

60+

Endpoints

EN + 4 beta

Languages

99.9%

Uptime target

Built for builders

One unified Sales Intelligence API.

Reduce the complexity, latency, and cost of stitching together transcription, scoring, and coaching pipelines yourself.

Transcription

Accurate diarized transcription via Deepgram Nova-3. Speaker labels, timestamps, sub-second granularity.

Analysis

6-pillar scoring, per-pillar coaching feedback, KPIs, action plans — backed by Gemini 2.5 Flash.

Rep intelligence

Persona, methodology, coaching synthesis, and team-level insights — computed across many calls.

Scout chat

Multi-turn coaching agent against any completed analysis. Cites specific moments. Embed anywhere.

A single, unified Sales Intelligence pipeline.

Submit once. Parlay orchestrates the rest.

Recording URL

Your audio

Transcribe

Deepgram Nova-3

Analyze

Gemini 2.5

Score + Coach

6-pillar + KPIs

Webhook / Poll

Your backend

30 to 90 seconds for a 5-minute call. Idempotent. Webhooks signed with HMAC-SHA256.

Choose your Parlay journey.

Whether you're a solo dev or shipping coaching at enterprise scale.

Build with APIs

Self-serve, sandbox-first. Sign up, get a key, integrate in 60 seconds. Pay per call, no seats.

Embed via MCP

One config block in Claude Desktop, Cursor, or Windsurf. 63 conversational tools for AI-native apps.

Install in 30s

Enterprise & self-host

Volume pricing, SOC 2, custom prompts, dedicated infrastructure, BAA-ready for healthcare partners.

Talk to us

MCP-native

Drop into Claude Desktop in 30 seconds.

63 tools for AI agents — analyses, orgs, reps, playbooks, prompts, dispositions, insights, webhooks, and live documentation lookup. One npx away.

Same auth as REST — your existing API key just works

Async polling built in — agents see synchronous responses

Live docs search bundled — no second MCP needed

See all 63 tools

{
  "mcpServers": {
    "parlay": {
      "command": "npx",
      "args": ["-y", "@goparlay/mcp-server@latest"],
      "env": {
        "PARLAY_API_KEY": "pk_sandbox_..."
      }
    }
  }
}

Production ready

REST or SDK. Either way, 60 seconds.

Stripe-style HMAC-signed webhooks. Idempotency keys on every mutation. Granular rate limits per key. Built like a real production system from day one.

Stable error envelope — code, message, request_id, doc_url

Mock fixtures (mock://perfect-pitch) for deterministic CI tests

Auto-generated OpenAPI spec at /docs/json

curl -X POST https://api.goparlay.io/v1/analyses \
  -H "Authorization: Bearer pk_sandbox_..." \
  -H "Idempotency-Key: $(uuidgen)" \
  -d '{
    "org_id": "acme",
    "rep_id": "alex-smith",
    "recording_url": "mock://perfect-pitch"
  }'

Built for ambitious sales-tech teams.

From coaching automations to AI-drafted playbooks. You ship the UX, we provide the brain.

Coaching automation

Submit every call. Auto-tag persona, run weekly synthesis, pipe to Slack or your CRM.

Win/loss analysis

Tag deal outcomes. Correlate scoring patterns to revenue. Generate org-level insights monthly.

AI-drafted playbooks

Upload top-performer notes. Synthesize a publishable playbook in 20 seconds.

In-app coaching chat

Embed Scout — multi-turn coaching against any completed analysis.

Unlock sales-call intelligence
with an API call.

Go from "I want to try this" to "I have a working integration" in 5 minutes. No credit card. Sandbox bills at $0.

The Sales-Call Intelligence Economyis Powered by Parlay.